This Privacy Policy describes how gummgumm.com (the “Site” or “we”)collects, uses, and discloses your Personal Information when you visitor make a purchase from the Site.

Contact

After reviewing this policy, if you have additional questions, wantmore information about our privacy practices, or would like to make acomplaint, please contact us by e-mail at info@gummgumm.com or by mailusing the details provided below:

48 Rue Notre-Dame Ouest, Montréal QC H2Y 1S6, Canada

Collecting Personal Information

When you visit the Site, we collect certain information about yourdevice, your interaction with the Site, and information necessary toprocess your purchases. We may also collect additional information ifyou contact us for customer support. In this Privacy Policy, we refer toany information about an identifiable individual (including theinformation below) as “Personal Information”. See the list below formore information about what Personal Information we collect and why.

• Device information
• Purpose of collection: to load the Site accurately for you, and to perform analytics on Site usage to optimize our Site.
• Source of collection: Collected automatically when you access our Site using cookies, log files, web beacons, tags, or pixels [ADD OR SUBTRACT ANY OTHER TRACKING TECHNOLOGIES USED].
• Disclosure for a business purpose: shared with our processor Shopify [ADD ANY OTHER VENDORS WITH WHOM YOU SHARE THIS INFORMATION].
• Personal Information collected: version of webbrowser, IP address, time zone, cookie information, what sites orproducts you view, search terms, and how you interact with the Site [ADD OR SUBTRACT ANY OTHER PERSONAL INFORMATION COLLECTED].
• Order information
• Purpose of collection: to provide products orservices to you to fulfill our contract, to process your paymentinformation, arrange for shipping, and provide you with invoices and/ororder confirmations, communicate with you, screen our orders forpotential risk or fraud, and when in line with the preferences you haveshared with us, provide you with information or advertising relating toour products or services.
• Source of collection: collected from you.
• Disclosure for a business purpose: shared with our processor Shopify [ADDANY OTHER VENDORS WITH WHOM YOU SHARE THIS INFORMATION. FOR EXAMPLE,SALES CHANNELS, PAYMENT GATEWAYS, SHIPPING AND FULFILLMENT APPS].
• Personal Information collected: name, billing address, shipping address, payment information (including credit card numbers [INSERT ANY OTHER PAYMENT TYPES ACCEPTED]), email address, and phone number.
• Customer support information
• Purpose of collection:
• Source of collection:
• Disclosure for a business purpose:
• Personal Information collected:[INSERT ANY OTHER INFORMATION YOU COLLECT: OFFLINE DATA, PURCHASED MARKETING DATA/LISTS]
• Purpose of collection: to provide customer support.
• Source of collection: collected from you
• Disclosure for a business purpose:[ADD ANY VENDORS USED TO PROVIDE CUSTOMER SUPPORT]
• Personal Information collected:[ADD ANY MODIFICATIONS TO THE INFORMATION LISTED ABOVE OR ADDITIONAL INFORMATION AS NEED.]

[INSERT FOLLOWING SECTION IF AGE RESTRICTION IS REQUIRED]

Minors

The Site is not intended for individuals under the age of [INSERT AGE].We do not intentionally collect Personal Information from children. Ifyou are the parent or guardian and believe your child has provided uswith Personal Information, please contact us at the address above torequest deletion.

Sharing Personal Information

We share your Personal Information with service providers to help usprovide our services and fulfill our contracts with you, as describedabove. For example:

• We use Shopify to power our online store. You can read more about how Shopify uses your Personal Information here: https://www.shopify.com/legal/privacy.
• We may share your Personal Information to comply with applicablelaws and regulations, to respond to a subpoena, search warrant or otherlawful request for information we receive, or to otherwise protect ourrights.
• [INSERT INFORMATION ABOUT OTHER SERVICE PROVIDERS]

[INCLUDE FOLLOWING SECTION IF USING REMARKETING OR TARGETED ADVERTISING]

Behavioural Advertising

As described above, we use your Personal Information to provide youwith targeted advertisements or marketing communications we believe maybe of interest to you. For example:

• [INSERT IF APPLICABLE] We use Google Analytics to help usunderstand how our customers use the Site. You can read more about howGoogle uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also opt-out of Google Analytics here: https://tools.google.com/dlpage/gaoptout.
• [INSERT IF YOU USE A THIRD PARTY MARKETING APP THAT COLLECTS INFORMATION ABOUT BUYER ACTIVITY ON YOUR SITE]We share information about your use of the Site, your purchases, andyour interaction with our ads on other websites with our advertisingpartners. We collect and share some of this information directly withour advertising partners, and in some cases through the use of cookiesor other similar technologies (which you may consent to, depending onyour location).
• [INSERT OTHER ADVERTISING SERVICES USED]

For more information about how targeted advertising works, you canvisit the Network Advertising Initiative’s (“NAI”) educational page at https://www.networkadvertising.org/understanding-online-advertising/how-does-it-work.

You can opt out of targeted advertising by:

[INCLUDE OPT-OUT LINKS FROM WHICHEVER SERVICES BEING USED. COMMON LINKS INCLUDE:

• FACEBOOK - https://www.facebook.com/settings/?tab=ads
  
• GOOGLE - https://www.google.com/settings/ads/anonymous
  
• BING - https://advertise.bingads.microsoft.com/en-us/resources/policies/personalized-ads]

Additionally, you can opt out of some of these services by visiting the Digital Advertising Alliance’s opt-out portal at: https://optout.aboutads.info/.

Using Personal Information

We use your personal Information to provide our services to you,which includes: offering products for sale, processing payments,shipping and fulfillment of your order, and keeping you up to date onnew products, services, and offers.

[INCLUDE THE FOLLOWING SECTION IF YOUR STORE IS LOCATED IN OR IF YOU HAVE CUSTOMERS IN EUROPE]

Lawful basis

Pursuant to the General Data Protection Regulation (“GDPR”), if youare a resident of the European Economic Area (“EEA”), we process yourpersonal information under the following lawful bases:

[INCLUDE ALL THAT APPLY TO YOUR BUSINESS]

• Your consent;
• The performance of the contract between you and the Site;
• Compliance with our legal obligations;
• To protect your vital interests;
• To perform a task carried out in the public interest;
• For our legitimate interests, which do not override your fundamental rights and freedoms.

Retention

When you place an order through the Site, we will retain yourPersonal Information for our records unless and until you ask us toerase this information. For more information on your right of erasure,please see the ‘Your rights’ section below.

Automatic decision-making

If you are a resident of the EEA, you have the right to object toprocessing based solely on automated decision-making (which includesprofiling), when that decision-making has a legal effect on you orotherwise significantly affects you.

We [DO/DO NOT] engage in fully automated decision-making that has a legal or otherwise significant effect using customer data.

Our processor Shopify uses limited automated decision-making toprevent fraud that does not have a legal or otherwise significant effecton you.

Services that include elements of automated decision-making include:

• Temporary blacklist of IP addresses associated with repeatedfailed transactions. This blacklist persists for a small number ofhours.
• Temporary blacklist of credit cards associated with blacklisted IPaddresses. This blacklist persists for a small number of days.

[Include the following section only if you sell personal information, as defined by the California Consumer Privacy Act]

Selling Personal Information

Our Site sells Personal Information, as defined by the California Consumer Privacy Act of 2018 (“CCPA”).

[Insert:

• categories of information sold;
• instructions on how to opt-out of sale;
• Whether your business sells information of minors (under 16) and whether you obtain affirmative authorization;
• If you provide a financial incentive to sell information, provide information about what that incentive is.]

Your rights

[INCLUDE FOLLOWING SECTION IF YOUR STORE IS LOCATED IN OR IF YOU HAVE CUSTOMERS IN EUROPE]

GDPR

If you are a resident of the EEA, you have the right to access thePersonal Information we hold about you, to port it to a new service, andto ask that your Personal Information be corrected, updated, or erased.If you would like to exercise these rights, please contact us throughthe contact information above. [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SENDING ACCESS, ERASURE, CORRECTION, AND PORTABILITY REQUESTS]

Your Personal Information will be initially processed in Ireland andthen will be transferred outside of Europe for storage and furtherprocessing, including to Canada and the United States. For moreinformation on how data transfers comply with the GDPR, see Shopify’sGDPR Whitepaper: https://help.shopify.com/en/manual/your-account/privacy/GDPR.

[INCLUDE FOLLOWING SECTION IF YOUR BUSINESS IS SUBJECT TO THE CALIFORNIA CONSUMER PRIVACY ACT]

CCPA

If you are a resident of California, you have the right to access thePersonal Information we hold about you (also known as the ‘Right toKnow’), to port it to a new service, and to ask that your PersonalInformation be corrected, updated, or erased. If you would like toexercise these rights, please contact us through the contact informationabove. [OR INSERT ALTERNATIVE INSTRUCTIONS FOR SENDING ACCESS, ERASURE, CORRECTION, AND PORTABILITY REQUESTS]

If you would like to designate an authorized agent to submit theserequests on your behalf, please contact us at the address above.

Cookies

A cookie is a small amount of information that’s downloaded to yourcomputer or device when you visit our Site. We use a number of differentcookies, including functional, performance, advertising, and socialmedia or content cookies. Cookies make your browsing experience betterby allowing the website to remember your actions and preferences (suchas login and region selection). This means you don’t have to re-enterthis information each time you return to the site or browse from onepage to another. Cookies also provide information on how people use thewebsite, for instance whether it’s their first time visiting or if theyare a frequent visitor.

We use the following cookies to optimize your experience on our Site and to provide our services.

[Be sure to check this list against Shopify’s current list of cookies on the merchant storefront: https://www.shopify.com/legal/cookies ]

Cookies Necessary for the Functioning of the Store

Reporting and Analytics

[INSERT OTHER COOKIES OR TRACKING TECHNOLOGIES THAT YOU USE]

The length of time that a cookie remains on your computer or mobiledevice depends on whether it is a “persistent” or “session” cookie.Session cookies last until you stop browsing and persistent cookies lastuntil they expire or are deleted. Most of the cookies we use arepersistent and will expire between 30 minutes and two years from thedate they are downloaded to your device.

You can control and manage cookies in various ways. Please keep inmind that removing or blocking cookies can negatively impact your userexperience and parts of our website may no longer be fully accessible.

Most browsers automatically accept cookies, but you can choosewhether or not to accept cookies through your browser controls, oftenfound in your browser’s “Tools” or “Preferences” menu. For moreinformation on how to modify your browser settings or how to block,manage or filter cookies can be found in your browser’s help file orthrough such sites as: www.allaboutcookies.org.

Additionally, please note that blocking cookies may not completelyprevent how we share information with third parties such as ouradvertising partners. To exercise your rights or opt-out of certain usesof your information by these parties, please follow the instructions inthe “Behavioural Advertising” section above.

Do Not Track

Please note that because there is no consistent industryunderstanding of how to respond to “Do Not Track” signals, we do notalter our data collection and usage practices when we detect such asignal from your browser.

Changes

We may update this Privacy Policy from time to time in order toreflect, for example, changes to our practices or for other operational,legal, or regulatory reasons.

Complaints

As noted above, if you would like to make a complaint, please contactus by e-mail or by mail using the details provided under “Contact”above.

If you are not satisfied with our response to your complaint, youhave the right to lodge your complaint with the relevant data protectionauthority. You can contact your local data protection authority, or oursupervisory authority here: [Add contact information or website for the data protection authority in your jurisdiction. For example: https://ico.org.uk/make-a-complaint/]

Last updated: [Date]